Wix.com Ltd. is an Israeli software company headquartered in Tel Aviv that provides a cloud-based platform for website creation and management through a software-as-a-service model. It enables users including individuals, businesses, creators, agencies, and enterprises to build professional websites using an intuitive drag-and-drop editor, customizable templates, and AI-powered tools such as the AI website builder and Wix Harmony, which incorporates agentic technology and generative design. The platform supports desktop and mobile HTML5 sites with features like web hosting, domain registration, SEO tools, logo maker, and email marketing. Wix.com Ltd. offers complementary business solutions including e-commerce capabilities, app market integrations for social media, online marketing, bookings, and payments, as well as advanced options in Wix Studio for agencies with custom CSS, dev tools, multi-site management, and analytics. Operating on a freemium model, it delivers comprehensive tools for online presence, business management, and growth across various sectors.