The Defiance Retail Kings ETF is an actively managed exchange-traded fund designed to deliver long-term capital appreciation by investing in equity securities of "Retail Kings." These are U.S.-listed companies, including American depositary receipts, selected for their strong bullish momentum as determined by Defiance ETFs' proprietary Momentum Scoring System, which emphasizes retail investor sentiment, digital engagement, and sustained price momentum. The portfolio typically holds 30 to 50 stocks, focusing on high-growth, high-momentum opportunities in dependable companies rather than volatile meme stocks. Initial holdings feature prominent technology firms like Micron and Palantir Technologies, online brokerage Robinhood, and innovative players such as Oklo, a developer of small nuclear reactors tied to AI-driven power demands. Launched in late 2025 by Defiance ETFs in partnership with Futurum Equities, this ETF targets self-directed retail investors increasingly influencing U.S. markets, providing targeted exposure to stocks appealing to a new generation interested in technological advancement and enduring growth prospects.